Questions, answered

FurFix® is a personalised dog coat-care brand created to help take the guesswork out of grooming at home.

Through our Coat Code® analysis, we help dog owners better understand their dog's coat, lifestyle and coat-care needs, then guide them towards suitable FurFix products, tools and routine advice.

Our aim is to make coat care feel simpler, clearer and more confident.

FurFix is built around the idea that one coat-care routine does not fit every dog.

Different dogs have different coats, lifestyles and needs. Some shed heavily, some are prone to tangles, some need gentle care, and some simply need an easy everyday routine.

Coat Code® helps bring all of that together, giving dog owners a more personalised starting point instead of leaving them to guess.

FurFix is for dog owners who want to feel more confident caring for their dog's coat at home.

It is especially helpful for owners who:

• Are unsure what their dog's coat needs
• Feel overwhelmed by grooming products and tools
• Want a clearer routine between professional grooming appointments
• Have a puppy and want to start good coat-care habits
• Want practical guidance based on their dog's coat and lifestyle

No. FurFix is not only for dogs with coat problems.

Some dogs may need help with shedding, tangles, odour or sensitive skin, but many simply need a regular routine to keep their coat clean, comfortable and well maintained.

FurFix is designed to support everyday coat care, not just problem solving.

Coat Code® is FurFix's online coat-care analysis.

It asks simple questions about your dog's coat type, age, lifestyle and coat-care needs, then provides personalised product recommendations and routine guidance.

Think of it as a starting point for understanding what your dog's coat may need at home.

Coat Code® looks at the answers you give about your dog, including their coat type, age, shedding, tangles, lifestyle and any key coat-care concerns.

Based on those answers, it creates a FurFix coat-care profile and recommends products, tools and routine steps that may suit your dog's needs.

Yes. Coat Code® is free to use.

You can complete the analysis online and receive guidance to help you better understand your dog's coat-care needs.

Coat Code® is designed to be quick and easy.

Most dog owners can complete it in just a few minutes.

No. You do not need to be an expert in coat types to use Coat Code®.

The analysis is designed to guide you through the process. If you are unsure, simply choose the answer that best describes your dog's coat.

Yes. Coat Code® can be used for mixed-breed dogs.

Many dogs do not fit neatly into one coat category, so the analysis considers a combination of coat appearance, lifestyle and coat-care needs rather than relying only on breed.

Yes. Coat Code® can be used for puppies.

Puppy coats can change as they grow, so the guidance may need to be reviewed over time. Coat Code® can help you start building gentle, positive coat-care habits from an early age.

Yes. You can retake Coat Code® whenever you need to.

This can be useful if your dog is growing, their coat changes with the seasons, their lifestyle changes, or their coat-care needs feel different over time.

After completing Coat Code®, you will receive a personalised coat-care profile for your dog.

This will include product recommendations, suggested tools and routine guidance to help you care for your dog's coat at home with more confidence.

No. Coat Code® is not veterinary advice and does not replace advice from your vet.

It is designed to provide general coat-care guidance and product recommendations based on the information you provide.

If you are worried about your dog's skin, coat, health or behaviour, please speak to your vet.